Political Marketing Campaign


Marketing has come up with some clever ways to demonstrate our product.

Knowing that there is a growing market for personalization in political campaigns, we began brainstorming different concepts. A couple of the campaign pieces we developed include postcards that market our imaginary Whig election of ‘08:

Pictured left: Millard Fillmore running in a race and Zachary Taylor interacting with a group of children; Pictured right: Zachary Taylor holding a child.
    

Pictured left: Variable headshots of the candidates for each office; Pictured right: a list of Whig candidates based on location or other data.
  

I hope we continue to find creative ways of demonstrating our product’s capabilites because putting the heads of Zachary Taylor and Millard Fillmore on modern bodies was admittedly fun.

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