Customized Multi-channel Marketing - hosted by L2

Well, DMA ‘06 is over and we’ve packed up our booth and taken our laptops home. It was an excellent show and we had the good fortune to be able to give everyone the opportunity to work the booth and talk to attendees since the show was practically held in our own backyard.

I have notes from the sessions I attended that I plan to share here. In the meantime, it’s all bubbling through my brain and I’m looking for ways to apply it so it becomes a part of how I work. I’m already looking at our current website redesign project and our next direct mail campaign with a new appreciation.

You may have noticed that I have not been writing much recently. As with so many other people, when the press of other work tasks and personal life becomes more urgent, post frequency suffers. My husband is currently facing some difficult challenges. With the support of my good friends and co-workers, I am weathering well but my heart has been decidedly with him, rather than in in posting.

Thank you for your patience and I hope to be "back" soon.